Informing people with vastly different backgrounds, literacy levels and capacity, as well as roles is a challenge. This is why in the 2017-2020 project period, CareSearch and palliAGED began the Engagement Project working with specific groups (allied health, aged care and patients, carers, and families) to learn more about how they find and use health care information and what information about end of life and palliative care they need. Dr Katrina Erny-Albrecht, Senior Research Fellow for CareSearch discusses some key findings from the project and the central importance of context.